Amp It Up: Bring The Noise To Vitality Blast At Utilita Bowl

Utilita Bowl is turning up the volume for the 2025 Vitality Blast – and fans are at the heart of it.

This summer’s Vitality Blast promises a high-octane matchday experience, where the rhythm of the crowd, the sound of the bat striking the ball, and the build-up to those explosive moments combine to create an atmosphere like no other.

Inspired by the rising tension and release of a beat drop, Amp It Up captures the emotional journey of T20 cricket - the anticipation, the eruption, and everything in between. With booming walk-on tracks, EQ-inspired visuals, and crowd-led energy, each Hampshire Hawks fixture will feel like a live event in its own right.

But it’s the fans who make it electric.

Every six, every wicket, every chant - it’s all powered by the energy in the stands. Supporters are encouraged to bring the noise and help generate a wall of sound that fuels the team and turns each match into a sensory spectacle.

Why Attend Vitality Blast at Utilita Bowl?

• High-energy matchdays that build like a festival set.
• Explosive moments with lights, sound, and atmosphere.
• A crowd-driven experience where every fan adds to the intensity.
• Support Hampshire Hawks - the best T20 teams in domestic history.
• Evenings under the lights at one of the UK’s most iconic cricket venues.

Whether a die-hard Hawks fan or new to the game, this summer’s Vitality Blast promises an unforgettable experience. So gather your crew, warm up your voices, and get ready to Amp It Up.

Be There to Amp It Up – Bring the noise this summer

There’s only one way to truly experience the energy of the Vitality Blast campaign – by being at Utilita Bowl to Amp It Up when the Hawks take to the field.

Secure your place at the biggest nights of the summer:

• Buy matchday tickets for individual fixtures and experience T20 cricket live under the lights.

• Don't want to miss a moment? Get a T20 Passport – the best-value way to attend every home Hawks game at Utilita Bowl and be part of the full journey.

Book now and save on tickets and Passports via the link below.

Looking to upgrade your matchday experience?

• Treat yourself or your guests with premium hospitality packages, from shared suites to private boxes – the best way to enjoy the action in style.

• Stay closer to the action than ever with pitch-facing hotel bedrooms at Hilton Southampton – Utilita Bowl. Watch the match from your balcony with food and drink delivered to your door.

And don’t forget to rep the Hawks:

• Pick up the latest replica shirts and merchandise from the Utilita Bowl Store or online at utilitabowl.store and show your colours on game day.