Connect It Retains Front Of Shirt Partnership For Hampshire Hawks And One Day Cup Kits

Connect It Utility Services, a Southampton-based services company, will continue as the front of shirt sponsor of Hampshire Cricket’s limited overs sides in 2026. 

The renewed engagements means that Connect It remains as the official front-of-shirt sponsor for both the club’s One Day Cup and T20 games, seeing the company’s name featured on Hampshire Hawks’ Vitality Blast and Hampshire Cricket’s One Day Cup kits throughout the coming season.

The partnership extends beyond playing kit sponsorship, and in 2025, Connect It launched a community initiative that gave a young cricket superfan the experience of a lifetime. 

Thirteen-year-old Theo, a devoted fan of the sport, was invited to take part in an unforgettable matchday experience through a programme designed to celebrate and support young people facing personal challenges. This unique opportunity was made possible by Connect It choosing to use corporate partner privileges with Hampshire Cricket for the benefit of the community. 

 

Hampshire Cricket’s ambition to succeed, give back to the community and bring people together to achieve something great closely mirrors our own values at Connect It. That shared commitment makes this partnership especially meaningful, and we’re proud to see our name worn by the Hampshire Hawks throughout the season.

As we enter our fourth year of partnership, we’re looking forward to the season ahead and to continuing our involvement in the club’s community-focused initiatives.

Laban Giles, Managing Director at Connect It Utility Services

The 2026 partnership presents Connect It with another opportunity to create something special, and the company intends to launch a new community initiative later this year.

Connect It have become an outstanding partner for the club, not just through their support of our teams, but through the positive impact they’re making in our community. Their commitment to creating opportunities for young people, and using this partnership to do that, embodies exactly what we look for in a long-term collaborator.

We’re delighted to continue building on this relationship in 2026 and look forward to working with the Connect It team to bring more meaningful initiatives to life for our fans and wider community.

Rob Paddon, Commercial Director at Utilita Bowl and Hampshire Cricket

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