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Utilita Bowl & Hampshire Cricket Partners with Ambassador Cruise Line
Utilita Bowl & Hampshire Cricket Partners with Ambassador Cruise Line
Utilita Bowl & Hampshire Cricket is pleased to welcome a new partnership with Ambassador Cruise Line, who become the Official Cruise Line Partner.
Hampshire Cricket members and supporters will benefit from exclusive offers on Ambassador's wide range of cruise itineraries, including an introductory offer of 10% off Portsmouth sailings using code HC10 (valid until 31 December 2025).
The partnership brings fan engagement experiences and interactive activities to Utilita Bowl throughout the season, with a particular focus on next summer's blockbuster international fixtures, England Men v India in the Vitality IT20 on Saturday 11 July 2026 and England Men v Sri Lanka on Tuesday 15 September 2026. Fans attending matches will also have the chance to win a complimentary cruise aboard the Ambassador fleet.
Ambassador will operate from Portsmouth for the first time in 2026/27, offering Hampshire supporters easy access to no-fly cruises from a port just 17 miles from Utilita Bowl.
We're delighted to welcome Ambassador Cruise Line to our family of partners. Their focus on delivering great experiences and providing a warm and friendly service aligns well with what we aim to offer at Utilita Bowl. With Ambassador set to operate from Portsmouth next season, this partnership will provide real added value for our members and supporters.
Rob Paddon - Commercial Director
Founded in 2021, Ambassador Cruise Line offers the UK market authentic no-fly cruise experiences primarily aimed at the over 50s market. The cruise line operates from eight regional UK ports including Portsmouth, London, Newcastle, Liverpool and Belfast, sailing to destinations including the Norwegian Fjords, Canary Islands, Mediterranean and more.
We are delighted to be partnering with Hampshire Cricket, a club with a rich heritage and a reputation for delivering exceptional experiences for supporters. With Ambition making her debut in Portsmouth for the 26/27 season, the partnership feels especially well-timed. Many of our guests are passionate cricket fans and we look forward to meeting members and supporters across the season.
Gordon Nardini - Chief Marketing Officer at Ambassador Cruise Line
Portsmouth sailings for the 2026/27 season include Escape to Belgium, France & Holland (6 April 2026, six nights), Delights of Western France & Spain Explorer (12 April 2026, ten nights), and a three-night Irish Mini-Break (22 April 2026).
